What’s Cooking EP #04

Inside Rosa Thai’s playbook

What does operational excellence really look like in the real world of hospitality? In this episode of What’s Cooking? Conor Sheridan, CEO and founder of Nory, sits down with Jonny Bramwell, Regional Head of Operations at Rosa’s Thai, to explore how the brand scaled a transformative internal programme—Rosa’s Done Right. Jonny shares leadership lessons, key challenges, and how to balance beautiful chaos with brand consistency across 46+ locations. Discover how aligning culture with systems drives results in team retention, guest sentiment, and commercial performance.
August 21, 2025 - 45 mins
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Description
Transcript
Discover how aligning culture with systems drives results in team retention, guest sentiment, and commercial performance.
What You'll Learn in This Episode
  • How Rosa’s Thai used the "Rosa’s Done Right" framework to embed consistency across 46 locations
  • Why bottom-up leadership and team empowerment are critical for successful operational transformation
  • How focusing on guest sentiment and team turnover can unlock long-term profitability
  • How focusing on guest sentiment and team turnover can unlock long-term profitability
  • What “beautiful chaos” means and why it’s a strategic asset, not a liability

Meet our guest

Jonny Bramwell is the Regional Head of Operations at Rosa’s Thai and a hospitality leader known for blending operational rigour with creative energy. With a career spanning venue launches, content creation, and strategic leadership, Jonny is passionate about building engaged teams and delivering consistent, memorable guest experiences.

About the host

Conor Sheridan is the founder and CEO of Nory, an AI-powered restaurant management system alongside being the co-founder of Mad Egg. Conor blends hands-on restaurant experience with a passion for tech-driven efficiency and profitability in hospitality.

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00:00:00

Conor Sheridan

I'm Connor Sheridan, founder and CEO of Nory, and welcome to Watts Cooking. As operators, we talk a lot about operational excellence, but what does that really mean in practice? What's the cost of not defining it?


Clearly there's a myth that improving OPS is just about tools or training, but Johnny Bramwell's journey at Rose's Tie shows that real transformation is never plug and play.

00:00:22

Conor Sheridan

He's leading Roses Done Right, an ongoing transformation project aimed at raising the bar for operational excellence across Roses Tie.

But here's what makes it different.

It's not just about systems.

It's about culture, clarity, making high standards, second nature to everyone on the frontline.

00:00:39

Conor Sheridan

In this episode, we get into the trade-offs, the leadership lessons, and the momentum it takes to really drive change at scale.


Let's get into it, Johnny. Well into what's cooking.